 |
 |
 |
 |
|---|
Parrot Hosting
Motivational Speakers – Pah!
I recently asked the question on Facebook about “Has anyone here ever found new success after reading a “motivational” book or attending a workshop. I mean, REALLY changed their life?” Continue reading
IFA Websites
Hi
I just thought I’d drop this in while I think of it:
Crimson Leaf has written and designed a number of websites for Independent Financial Advisers and would like to help more. An IFA will need to know that the designer is fully aware of the issues in producing an IFA website, which will range from complience issues through to product knowledge. In fact we know that IFAs often don’t upgrade their sites because of a shortage of sympathetic and knowledgable designers/writers.
Speaking for myself I can offer IFAs 20 years as an independent adviser, and a further 10 years as somebody who has worked with IFAs as a marketing director dealing with websites, social media and seminars.
Give me a call on 01454 310752 or my mobile 07725 406684 to discuss how we might help. If you’d just like a quote then please go to our quotation page and fill in our simple form. We’ll get straight back to you.
Oh, and the cost can be spread over a couple of months if it helps.
Case Study – Chefs2Call
When we first met Lee Marshall he had a website already. He’d built it using Microsoft Front Page, and asked a web developer friend to tweak it and make it live. It was, as Lee will confirm, a fairly amateurish site. Not really surprising, as Lee had no previous experience of websites, other than paying for a sister site to be produced by a well known company to promote his other business, Etiquette Chefs. Etiquette Chefs places chefs in exotic locations around the world, from private homes to private yachts.
Chefs2Call, however, is Lee’s core business. Lee explains it like this: Continue reading
Why YOUR business needs a professional web designer
I was talking to Matt the other day, about the proliferation of free website-building programs available on the web. We also discussed the not so free options with companies like Thompson and Yell, which are actually website rental options.
It got me thinking: why would anyone pay for a website designer when there are so many options to do-it-yourself?
Well, many, many small start-ups do do it themselves. Vista-Print, Moonfruit and WordPress (to name but three) all have free options, and it’s possible to build reasonable looking sites in a relatively short amount of time. So let’s look at the vital componetnts needed to produce a professional website: Continue reading
Customer service at its best…
Anyone who knows me also knows that I value customer service above all else. So I’m doubly-pleased to report and document one of the main reasons that all our website hosting is done with Parrot Hosting. Continue reading
A Team at Last…
If any of you read my various forum posts you’ll know that it’s been a dream of mine to expand the business before the year end.
Over the last month negotiations have been underway and I’m thrilled to announce that I’ve now been joined by two new fine minds:
Matthew Dean
It’s been my ambition to rescue my son Matt from the world of corporate banking where his natural entrepreneurial skills have been wasted and give him a home here at Crimson Leaf. Matt finally made the jump this week and is joining me at the end of the month. His initial rôle is to assist with and develop our offline marketing and share most of our website work. Like me, Matt also writes and will be developing the sales aspect of his writing here, working from Crimson Towers (I’ve always wanted to use that phrase!) Continue reading
Crimson Leaf Radio Ad.
Crimson Leaf Radio Advert
Just thought you might like to hear the combination of my writing with Richard (Voice over Artist) Heathcote’s subtle tones, musical selection and assembly skills.
Thanks Rich…
The Myth of “New Business” Part 2
Why the New Wave Will Fail.
Yesterday I wrote about the new trend to reduce “selling” on social media, forums and networking. The new way is to let people know what you do for a living, build relationships, and wait for an approach; build it and they will come. The very word “selling” has become grubby and is now associated with pushy, double glazing type salesmen with slicked-back hair and white socks. How we miss Allied Dunbar. The new way of doing business is “Set to revolutionise business in the UK”, or “Turn commerce on it’s head.” Continue reading
The Myth of “New Business” Part 1
If you spend any time Twittering or attending networking meetings you can’t help but notice that there’s a revolution in business marketing – the No Sell.
It’s become a huge no-no to sell to any one. “Create the right conditions for buying and closing is unnecessary”, “Never close, allow the buyer to close”, “Closing is so 80′s…”.
But are businesses, particularly small businesses, losing the art of successful commerce? Continue reading
When to Abandon the Rules
Welcome to the first of a short series of copywriting blogs, helping you to add meaningful and attractive content to your website whenever you need to.
Writing for the web is a different discipline from other forms of writing, with the possible exception of sales copy. It requires imagination and a degree of flair but the good news is that you can occasionally break the rules. Now, I’m usually a stickler for the rules, especially when it comes to written English, but there are a few exceptions if you want to grab the reader’s attention. Let’s look at one or two: Continue reading
